Intel reduces the importance of its graphics card department

That Intel graphics cards have not had the expected launch is what is said an open secret. Despite the fact that the American manufacturer has not provided specific sales figures, we know that they have arrived with a considerable delay and that their performance, without being terrible for their price, is far from what the latest products from Nvidia and AMD are giving. Perhaps that is why the news that the company has decided to restructure its GPU design department is not surprising.

As pointed out Bloomberg Based on official sources, Intel will reorganize the graphics card division, known internally as Accelerated Computing Systems and Graphics Group (AXG), to include it within the consumer computing department, Client Compute Group (CCG). It is not a minor play. Intel had placed so much hope in its GPUs that it had even granted them their own differentiated status within the company’s organization chart, and things had to go badly (or poorly to be the forecasts) to be absorbed by Client.

For their part, professional acceleration solutions for large clients (Accelerated Computing Systems and Graphics Group) will migrate to the Data Center & AI division.

However, Intel says that graphics cards and GPU acceleration remain a priority for the company, for which it will “evolve” its structure to “accelerate and scale its impact” using “strategies with a unified voice for customers “. As pointed out Tom’s HardwareIntel is still planning to release a second generation of its cards, and in fact, its roadmap would not have been affected by the changes, so at least there is no risk of cancellation.

Be that as it may, the Accelerated Computing Systems and Graphics Group has passed on, and Raja Koduri, who left AMD’s Radeon division to lead it in what was seen as nothing short of a betrayal, “will return to his role as Chief Architect of Intel”, the same one with which he joined Intel in 2007).